4 ИЮНЯ, 17:00МОСКОВСКОЕ ВРЕМЯ
Building Products
at a Time of Crisis
at a Time of Crisis
We're in the midst of a global health crisis, but even when the pandemic subsides and we'll go back to work, things will most likely not be as they were.
ВЕБИНАР
Building Products at a Time of Crisis
Building Products at a Time of Crisis
We're in the midst of a global health crisis, but even when the pandemic subsides and we'll go back to work, things will most likely not be as they were.
4 ИЮНЯ, 17:00
МОСКОВСКОЕ ВРЕМЯ
МОСКОВСКОЕ ВРЕМЯ
There are strong signals that we're headed towards an economic slow-down. Companies and people will cut back on spending and markets may shrink or dry up for a number of years.
What can we do about it? Research shows that companies that thrive during recession cut costs, but keep R&D going, as well as marketing and asset development.
In this talk we'll cover approaches to building products at a time of high volatility, uncertainty and risk. We'll talk about baking agility across the planning stack - goals, idea prioritization, product discovery and delivery, to combat uncertainty. We'll discuss how to empower teams to tackle emerging opportunities and risks, and how to avoid that trap of a set strategy and roadmap that lead us over a cliff.
What can we do about it? Research shows that companies that thrive during recession cut costs, but keep R&D going, as well as marketing and asset development.
In this talk we'll cover approaches to building products at a time of high volatility, uncertainty and risk. We'll talk about baking agility across the planning stack - goals, idea prioritization, product discovery and delivery, to combat uncertainty. We'll discuss how to empower teams to tackle emerging opportunities and risks, and how to avoid that trap of a set strategy and roadmap that lead us over a cliff.
КТО ГОВОРИТ
Itamar Gilad
Product, strategy and growth consultant, ex-Google product manager
Itamar is a consultant, author and speaker specializing in product management, strategy, and growth. Over the past 20 years he held senior product management and engineering roles in Google, Microsoft and other companies. At Google Itamar launched Gmail's Tabbed Inbox and lead Gmail's growth team (resulting in 1Bn MAUs). Itamar writes a popular product managements blog and is the creator of a number of product management methodologies including GIST planning and the Confidence Tool.
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